Personal Branding 101

Lise Ode of the blog Mom Loves Baking came to me for her personal branding photography. She wanted to give her website a new look. She also needed fresh content for her 200k+ Instagram followers. She had a clear vision and a brand new kitchen (bonus!) We met several times over coffee to share ideas and shore up a shot list. On shoot day, she did the baking and I brought in the lights. The result was a brightly colored confection that highlighted her brand perfectly. Click below to check out her gallery.

Keisha is a female entrepreneur and creator of Becca 1916 turbans inspired by her grandmother. The vision for her brand was a classic turban with a modern fashion twist. Keisha needed images for her look book as well as social media. She also needed a killer, not so traditional headshot to promote her brand. She put together several different "looks" and we collaborated on the location and vibe of each set of shots. The result was a collection of images that were unique and showed off each turban's different styles from urban to old school classic elegance. See all of the looks in her gallery. 

When Amy first approached me about photos for her first book "The Amy Binegar Kimmes Lyle Book of Failures," I could not believe the crazy ideas she had! It sounded like so much fun. It ran the gamut from toilet paper stuck to her shoe, to her skirt stuck up in her Spanx. We were on a roll when I suggested a headshot with food in her teeth. Apparently, that's where she draws the line. For her second book, "We're all a mess. It's Ok." she brought in an Alpaca and we created an entire photo series around him. It was outrageous and a total blast to bring to life. You can see more of Amy's wild ideas in the gallery below.